abasgholi asgharian; ali tajik; rahim norouzi
Volume 1, Issue 2 , December 2017, , Pages 83-108
Abstract
Given the increasing importance and effective role played by public diplomacy in international politics, countries are increasingly using this tool to advance their own political interests, ...
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Given the increasing importance and effective role played by public diplomacy in international politics, countries are increasingly using this tool to advance their own political interests, in areas such as soft power, digital diplomacy, tourism diplomacy, smart power and ... Public diplomacy is investing itself. This article first examines Russia's public diplomacy and its strengths and weaknesses in various fields and their success and failure in various areas of public diplomacy and shows how Russia seeks to exploit and benefit from its advantages in the public diplomacy world. The public diplomacy of the Russian Federation has been discussed in various fields such as language, culture, civilization, second language knowledge and historical background, etc. in Central Asia and each of its strengths and weaknesses has been examined in each field. In this regard, this article seeks to answer the question of what are the most important aspects of Russian public diplomacy in Central Asia between 2000 and 2016? On this basis, the hypothesis of this paper states that Russia emphasizes more on the cultural and civilizational background shared with Central Asia in order to further its public diplomacy in the region. The research method is based on a descriptive-analytical research strategy.